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Posts by category
- Category: Best Practices
- Podcast With Stephan Lukac: Combining Digital Acquisition Channels and Offline Experience
- How to Grow Your Audience on Messenger Using Different Entry Points
- Click to Messenger Ads: Build One to One Customer Relationships in High Intent Moments
- 4 Reasons Your Mobile Website Kills Your E-Commerce Conversions
- Why Marketers Don’t Need Custom Landing Pages to Personalize Post-Click Experiences
- 7 Stats That Show The Future of Marketing Is Mobile & Customer-First
- Why Consumers Are Choosing Messaging To Engage With Brands in 2021
- What Apple’s iOS 14 Privacy Updates Mean For Digital Advertisers
- 4 Ways Declared Data Solves Privacy Challenges for Digital Marketers
- Google’s Business Messages Explained for Marketers: Use Cases, Features and Benefits
- The Marketer’s Guide to Facebook and Instagram Messenger Bots
- Everything Marketers Need to Know About Using Conversational Display Ads
- How Marketing Chatbots Can Combat Post-Holiday Budget and Ad Creative Challenges
- What to Look for When Choosing a Chatbot Provider for Your Enterprise Business
- The 9 Most Important Conversational Marketing Chatbot KPIs For Success
- 5 Inspiring Conversational Marketing Examples of Personalization at Scale
- 5 Chatbot Copywriting Strategies That Drive Conversions and Sales
- 6 Steps To Developing The Perfect eCommerce Brand Your Customers Love
- eCommerce Marketing Best Practices for 2020 & Beyond
- 4 Key Principles For Improving Cross-Channel Branding
- The Top Performing Direct To Consumer Customer Acquisition Strategies for Social Media
- Customer Experience And Acquisition: Why The Two Go Hand in Hand in 2020
- 5 Conversational Marketing Best Practices To Convert Your Target Audience
- Ready for take-off – The ultimate checklist before you launch your chatbot
- 7 clever ideas to launch a chatbot campaign on social media
- Your Chatbot’s Personality Is The Key
- Category: Customer Interview
- Category: How To
- WhatsApp Use Cases to Monetize Your Messaging Audience
- How to Monetize Your Messaging Audience With Instagram Direct Message Automation 
- How to Grow Your Audience on Instagram Messaging with Entry Points
- How to Grow Your Audience with Entry Points for Google’s Business Messages
- How to Grow Your Audience on WhatsApp with Entry Points
- How to Fight Rising Customer Acquisition Costs in the Holiday Season with Messaging Audiences
- Conversational Commerce Platform in 2022: How to Choose the Right One for Your Business
- How Automotive Chatbots Are Bringing the Car Dealership Experience Online
- How to Improve Digital Communication With Customers to Drive Growth
- What Is Google’s Business Messages and How Can It Benefit Your Marketing
- How Marketers Can Increase ROI Using Customer Intent Data from Chatbots
- A Deep Dive on Domain-Specific NLP and Generative Adversarial Networks
- How to Leverage Facebook Messenger Bots for Your Brand Marketing Strategy
- How to Use Facebook Messenger for Business to Drive Sales & Increase ROI
- How to Create a Declared Data Strategy For Business Development
- How to Market Your Business on Facebook: The Power of Social Listening & Conversational Marketing
- How to Segment Customers and Find Profitable Audiences
- How to Optimize Your eCommerce Conversion Funnel to Increase Conversion Rates
- 5 Strategies to Optimize Your Lead Generation Funnel to Increase Conversion Rates
- How to automatically open the messaging popup when a user visits your facebook page
- How to Submit your bot to Facebook Messenger Discovery
- What is a Facebook Bot Payload?
- How to apply for Facebook Messenger Subscription Messaging
- What is the 24+1 rule in Facebook Messenger?
- How to test your Click-to-Messenger Ads
- How to create Facebook click-to-Messenger Ads
- The marketer’s cheat sheet to Facebook’s latest newsfeed change
- The experts view — How to optimize Facebook Messenger conversations
- Category: Industry News
- Scaling Purpose Driven eCommerce Brands with Samir Elkamouny
- Our Newest Report Found These 7 Stats on the State of Social Conversational Commerce
- An Overview of Meta’s Recurring Notifications and Use Cases for Brands
- Introducing One to One: the Conversational Marketing Podcast
- WhatsApp Business Pricing Sends Clear Message: It’s Not SMS
- Why WhatsApp is a Must Have Channel for Consumer Brands
- 1:1 Marketing Personalization Stats Every Marketer Needs to Know
- Facebook’s Unification Between Messenger and Instagram Explained
- How Conversational Marketing is Helping Financial Businesses During COVID-19
- How COVID-19 Retail Challenges Can be Solved Through Conversational Marketing
- What You Need to Know About The Latest Facebook Messenger Update
- Facebook Introduces Spectrm as Key Messaging Partner at f8 Developer Conference
- 6 things you need to know about WhatsApp for Business
- Facebook killed mini-games – now they are back on Messenger and are a real growth hack for brands.
- What you need to know about GDPR and Facebook Messenger bots
- Boost chatbot engagement by learning-from Alexa and Siri
- Apple’s road to chatbots 🍎🤖
- Facebook just quietly launched a major update on the Messenger platform 🤖
- How Google’s new approach on media is helping startups
- Category: Marketing Trends
- Podcast with Daniele Sghedoni about Zero-Party Data and the Future of Marketing
- Conversational Commerce: How E-Commerce Chatbots are Revolutionizing Online Shopping
- Why You Should Be Leveraging Messenger Chatbots for your Facebook Messenger Ads in 2021
- 2020 Instagram Usage Statistics & Trends
- Customer Experience Trends to Watch in 2020 and Beyond
- 3 Reasons to Get a Marketing Chatbot With Advanced NLP and Machine Learning
- 2020 Facebook Usage Statistics & Trends
- How Conversational Marketing is Helping Automotive Companies Get Back to Normal After COVID-19
- 10 Benefits of Chatbot Marketing
- How to Improve Your Digital Customer Experience Strategy With Personalized Marketing
- How Personalization in Digital Marketing Improves Conversion Rates & Increases ROI
- How Personalizing Brand Experiences with Messenger Bots Can Scale Business Growth
- Why Industry Leaders are Building AI Chatbots to Increase Engagement on Facebook
- How Guided Shopping Chatbots Amplify eCommerce Marketing Efforts & Improve ROI
- Messaging App Statistics: The Most Popular Communication Method Globally in 2020 & Beyond
- Why Facebook Chatbots Are The Perfect Growth Hack For Direct To Consumer Brands
- Digital Remote Communication with Customers in Extraordinary Times
- How Chatbots and Conversational Intelligence Drives Enterprise Revenue
- Beyond The Hype: What is a Chatbot & How to Leverage The Biggest Marketing Opportunity of The Next 5 Years
- The Most Important 2021 E-Commerce Trends From Spectrm’s Industry Report
- Why Conversational Marketing Helps You Beat Ad Fatigue & Convert More Customers
- What Facebook’s Shift to a Social Network Built Around Messaging Means For Your Marketing
- How brands damage customer relationships on Facebook
- How leading Facebook brands fail to convert their customers
- How brands are failing to deliver positive customer experiences on Facebook
- Follow the money: Why messaging is disrupting payments
- Category: Uncategorized
Portfolios
- Save The Children Messenger Success Story
- Anytime AdLingo Success Story
- Virgin Media AdLingo Success Story
- Omio Messenger Success Story
- Deichmann Messenger Chatbot
- Telekom AdLingo
- Ford AdLingo
- Renault AdLingo
- Purple AdLingo
- Groupon AdLingo
- BetterMe Success Story
- CoppaFeel! Success Story
- Vogue
- Telekom Success Story
- Revolution Race
- Hungryroot
- Next
- Hertha BSC
- Clarins
- Red Bull
- Daniel Wellington
- HRA Pharma
- Bosch
- German Army
- Browns
- Ford
- Happy Socks
- CNN
Resources
- [Guide] How to Grow and Engage Your Audience with Entry Points for Google’s Business Messages
- [Guide] How to Grow and Engage Your Instagram Messaging Audience with Entry Points
- [Guide] How to Grow and Engage Your WhatsApp Business Audience with Entry Points
- [Guide] How to Grow and Engage Your Facebook Messenger Audience with Entry Points
- [Checklist] 5 Steps to Launch a Recurring Notifications Engagement Strategy on Messenger
- [Report] State of B2C Conversational Marketing 2022
- [Playbook] How to Use Recurring Notifications on Messenger to Build Long Term Customer Relationships That Drive Sales
- [Report] State of Social Conversational Commerce 2022
- [Fact Sheet] Conversational Commerce Use Cases for Messenger
- [Fact Sheet] Conversational Marketing Use Cases for WhatsApp Business
- [Playbook] How Instagram DM Automation Powers Smarter Social Commerce
- [Webinar] How Messenger Enables First Party Data Personalization in a Privacy-First World
- Intro to Conversational Marketing
- Messaging Channels: Facebook Messenger
- Messaging Channels: Instagram Messaging
- Messaging Channels: Google AdLingo
- Messaging Channels: Google Business Messages
- Messaging Channels: WhatsApp for Business
- Best Practices: What is the Conversational Marketing Funnel?
- Best Practices: How to Iterate and Optimize Conversation Funnels
- Best Practices: How to Design Conversation Funnels that Perform
- Best Practices: Success Stories and Case Studies
- How Messaging Helps Overcome iOS 14 and Cookie Deprecation Challenges for Marketers
- [Guide] How Messenger Enables 1st Party Data Personalization Post iOS 14
- [Infographic] The Growth of Messaging Apps: Statistics Marketers Must Know
- [Playbook] The D2C Conversational Marketing Playbook for Ecommerce
- [Report] E-Commerce Trends 2021 - Innovation & Personalization
- [Infographic] 2020 Instagram Usage Statistics & Trends
- [Guide] How to Get Started with Instagram Messaging Automation
- [Infographic] 10 Facebook Statistics Marketers Can't Afford to Miss
- [Report] The Effects of COVID-19 on Retail & the Shift to eCommerce
- [Webinar] Accelerate Business Recovery with AdLingo Conversational Ads
- [Webinar] Conversational Commerce DTC AdLingo Ads
- [Webinar] Accelerate Customer Acquisition with AdLingo Conversational Ads
- [Guide] How to Build a Click to Messenger Campaign on Facebook Optimized for Conversions
- [Whitepaper] The Messenger Performance Report: How Brands Drive Conversion on Facebook
- [Report] Gartner Cool Vendors in Natural Language Technology 2020 Report
- [Whitepaper] WhatsApp for Business: What You Need To Know
- [Whitepaper] GDPR: What It Means for Enterprise Messaging