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Marketing strategy insights, conversational best practices and industry news

Facebook Messenger bot built for personalized brand experiences

How Personalizing Brand Experiences with Messenger Bots Can Scale Business Growth

80% of consumers are more likely to buy from a business that offers personalized experiences. Facebook Messenger bots offer exactly that, on a large scale.
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4 Key Principles For Improving Cross-Channel Branding

Learn how to leverage conversational marketing to improve cross-channel branding for better marketing performance.
Customer engages with Facebook on laptop and cell phone

Why Industry Leaders are Building AI Chatbots to Increase Engagement on Facebook

By 2022, AI-powered chatbots are expected to reduce business costs by $8 billion. Learn why top brands build bots to increase Facebook engagement.
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How to Create a Declared Data Strategy For Business Development

Learn how to use declared data from chatbots to support business development goals.
Guided shopping chatbot for eCommerce example

How Guided Shopping Chatbots Amplify eCommerce Marketing Efforts & Improve ROI

It is crucial for eCommerce brands to create a smooth shopping experience online. Guided shopping chatbots for eCommerce can transform your business.
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Messaging App Statistics: The Most Popular Communication Method Globally in 2020 & Beyond

With billions of monthly users, messaging apps offer endless opportunities and massive marketing potential and growth for companies around the globe.
Faceboot messenger bot for guided shopping

Why Facebook Chatbots Are The Perfect Growth Hack For Direct To Consumer Brands

Facebook chatbots are changing the game for direct to consumer brands. Learn how brands can leverage chatbot ai to scale & increase ROI.