What Facebook’s Shift to a More Private Social Network Built Around Messaging Means For Your Marketing

Facebook announces the future of social is private at F8 Mark Zuckerberg announced “the future is private” at the keynote

Facebook Introduces Spectrm as Key Messaging Partner at f8 Developer Conference

This year marks Facebook’s 10th annual f8 conference and we’re excited to have been a part of it for the fourth

How brands damage customer relationships on Facebook

Good customer relationships are important for growing sales in any industry. For direct-to-consumer brands, they’re the lifeblood. Building relationships with

How leading Facebook brands fail to convert their customers

Messaging is one of the biggest marketing opportunities of the next 5-10 years yet fewer than 1% of brands leverage

How brands are failing to deliver positive customer experiences on Facebook

There’s little doubt that brands care about customer experiences. Job titles containing customer experience have been steadily on the rise

How to automatically open the messaging popup when a user visits your facebook page

Disclaimer: Facebook says in the description of this feature, that it “may” prompt the opening of the chat window. Spectrm

How to Submit your bot to Facebook Messenger Discovery

What is the Facebook Messenger Discovery Tab? The Facebook Messenger Discovery tab is a section in the Facebook Messenger mobile

Spectrm in the spotlight as key messaging partner at Facebook's F8 Developer Conference.