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Marketing strategy insights, conversational best practices and industry news

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How to Improve Your Digital Customer Experience Strategy With Personalized Marketing

Learn how bot marketing allows brands to improve customer experience through personalized marketing.
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How Personalization in Digital Marketing Improves Conversion Rates & Increases ROI

Learn how bot marketing allows brands to improve customer acquisition through personalized marketing.
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eCommerce Marketing Best Practices for 2020 & Beyond

To stand out from your competition, get these advanced marketing tips for e-commerce to take your business to the next level.
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How Personalizing Brand Experiences with Messenger Bots Can Scale Business Growth

80% of consumers are more likely to buy from a business that offers personalized experiences. Facebook Messenger bots offer exactly that, on a large scale.
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4 Key Principles For Improving Cross-Channel Branding

Learn how to leverage conversational marketing to improve cross-channel branding for better marketing performance.
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Why Industry Leaders are Building AI Chatbots to Increase Engagement on Facebook

By 2022, AI-powered chatbots are expected to reduce business costs by $8 billion. Learn why top brands build bots to increase Facebook engagement.
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How to Create a Declared Data Strategy For Business Development

Learn how to use declared data from chatbots to support business development goals.