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The One to One Consumer Marketing Podcast

Give retention the attention it deserves. This podcast series focuses on how CRM, retention, and lifecycle marketing leaders at global consumer brands grow customer lifetime value. Learn how they think about first principles and get tactical takeaways to personalize experiences at scale.

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Featured Episodes

Beiersdorf's Axel Adida on Staying Relevant with Your Strategies, Skills, and Technologies

Beiersdorf's Axel Adida on Staying Relevant with Your Strategies, Skills, and Technologies

Hear.com's Nadine Fuller on Nurture Customer Journeys and Quality of Life

Hear.com's Nadine Fuller on Nurture Customer Journeys and Quality of Life

StockX's Jacob Fenton on Building Authentic and Organic Engagement

StockX's Jacob Fenton on Building Authentic and Organic Engagement

Arktic's Adalia Cuesta Bergstrom on the Best Ways to Design Chatbot Conversations

Arktic's Adalia Cuesta Bergstrom on the Best Ways to Design Chatbot Conversations

Portland Trail Blazers's Kevin Kinghorn on Driving Fandom Through Authenticity and Consistency

Portland Trail Blazers's Kevin Kinghorn on Driving Fandom Through Authenticity and Consistency

Anywhere Real Estate's David Marine on Continuing the Legacy of Ingenuity at Coldwell Banker

Anywhere Real Estate's David Marine on Continuing the Legacy of Ingenuity at Coldwell Banker

General Mills' Jay Picconatto on Better Ways to Collect and Use Data to Personalize Customer Experiences

General Mills' Jay Picconatto on Better Ways to Collect and Use Data to Personalize Customer Experiences

Blinkist's Jelena Zbijowski on How Subscription Businesses Can Succeed in CRM

Blinkist's Jelena Zbijowski on How Subscription Businesses Can Succeed in CRM

Consumer Cellular's Chase Young on Cultivating Personal Connections Through Unique Channels

Consumer Cellular's Chase Young on Cultivating Personal Connections Through Unique Channels

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All Episodes

axel adida podcast blog image

Beiersdorf’s Axel Adida on Staying Relevant with Your Strategies, Skills, and Technologies

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Hear.com’s Nadine Fuller on Nurture Customer Journeys and Quality of Life

jacob fenton podcast episode blog image

StockX’s Jacob Fenton on Building Authentic and Organic Engagement

adalia cuesta webinar replay podcast blog image

Arktic’s Adalia Cuesta Bergstrom on the Best Ways to Design Chatbot Conversations

Portland Trail Blazers’s Kevin Kinghorn on Driving Fandom Through Authenticity and Consistency

davide marine podcast episode blog image

Anywhere Real Estate’s David Marine on Continuing the Legacy of Ingenuity at Coldwell Banker

jay picconatto podcast episode blog image

General Mills’ Jay Picconatto on Better Ways to Collect and Use Data to Personalize Customer Experiences

jelena zbijowski podcast episode blog image

Blinkist’s Jelena Zbijowski on How Subscription Businesses Can Succeed in CRM

chase young blog image

Consumer Cellular’s Chase Young on Cultivating Personal Connections Through Unique Channels

álvaro-castaneda-podcast-episode-blog-image

Freepik’s Álvaro Castañeda on Creating Relevance Through Personalization

rick loughery podcast episode image

GoPro’s Rick Loughery on Speaking Authentically to Your Customer Niches

JeannieyWalden podcast episode blog image

RITE AID’s Jeanniey Walden on Personalized Experiences for Customers and Community

raja rajamannar podcast episode

Mastercard’s Raja Rajamannar on Why We Need to Rethink Traditional Marketing

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Google’s Stephanie Horton on Solving Customer Pain Points with Experimentation and Creativity

Doug Vosik, Senior VP of Marketing & Communications/CMO at the Houston Texans on Satisfying Fans and Keeping Them Engaged, Win or Lose

The Houston Texans’s Doug Vosik on Satisfying Fans and Keeping Them Engaged

Gabrielle Valdez Dow, VP, Marketing & Fan Engagement at the Green Bay Packers

Marketing VP from The Green Bay Packers on Fan Engagement

Spectrm's Max Koziolek on the future of retention marketing

One to One Consumer Marketing Podcast Vision from Max Koziolek

Yoav Banai, Group VP Retention & Engagement at Warner Bros. Discovery Streaming on Better Approaches to More Targeted and Personalized Customer Retention

Personalized Customer Retention with Warner Bros. Discovery VP

Natalie Miles, Head of Marketing Technology & Personalization at Chime on Personalization at Scale

Why Personalization at Scale Starts with Well-Managed Data

Shaurya Tyagi, Head of Digital Marketing & Loyalty

How to Build More Rapport with Customers

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