Every great relationship starts with a conversation.
Build stronger relationships, sell more and scale your growth by talking with your customers. Not at them.
Build stronger relationships, sell more and scale your growth by talking with your customers. Not at them.
Digital advertising is everywhere. Making decisions is hard when we face an overwhelming amount of options. Marketing is designed to influence our choices. So why does it feel like it rarely speaks to us directly?
Broadcasting the same message to your audience over and over online doesn’t motivate buying decisions. Consumers today want a personalized experience of your brand that engages who they are as an individual.
Imagine speaking with your customers. Not at them. Asking questions to find out what they really want. Turning them from a stranger in a crowd to a loyal customer you understand. All it takes is the right conversation.
Conversational marketing with Spectrm is how you connect with every one of your customers personally. At scale. On the sites, social networks and apps they love. Build more valuable relationships by learning who your customers really are.
Automate personalized customer experiences at scale on messaging channels.
Accelerate your customer journey with conversational marketing.
Conversational marketing is a one to one approach to marketing that brands use to fast-track customers to purchase by learning about their preferences and personalizing their customer journey in a real-time conversation. It is a customer centric approach to marketing automation that uses chatbots to engage and convert customers in conversation, at scale, on their preferred channels and at their preferred time.
By connecting with customers one to one in a more human way, conversational marketing enables companies to leverage automation to build stronger customer relationships and drive more sales.
Conversational marketing stands in contrast to one-way, one-to-many approaches to marketing that rely on assumptions about what customers want and push the same message to every individual. Instead, conversational marketing is a feedback-driven, two-way process that personalizes every message based on what your customers tell you they actually want.