Get more value from social by talking directly with every customer at scale.
The power of conversational marketing meets your audience on social. Convert more customers by having personalized 1:1 conversations at their moment of highest intent with Spectrm and Facebook Messenger.

CoppaFeel! gets 3x higher ad recall and a 30% action intent lift on Facebook.
30% Action Intent Lift
Engage your customers where they are.
With marketing that understands who they are.
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Personalize your customer experience at scale.
Unlock social data to improve your marketing.
Run click-to-messenger campaigns on Instagram and Facebook. Turn inbound messages into sales and chat with customers right on your website. Transform social messaging into a performance channel that delights your customers.
“Strategic developer partners, like Spectrm… have shown that businesses can build long-lasting relationships with people through Messenger that drive real business results.”

Ted Helwick
Director of Product
Facebook Messenger Business
Facebook Messenger Business

CoppaFeel! gets 3x higher ad recall and a 30% action intent lift on Facebook.
30% Action Intent Lift

Army drives applications with a first-hand experience of being part of a campaign.
24 Point Ad Recall Lift

Holiday sales get a boost when it's easy to find the perfect gift for a loved one.
3x ROAS Lift
5 weeks
from concept to success
Bots for Messenger are a new way of guiding our customers through our extensive product catalogue. The format enables people to find the perfect gift in a fun and informative way.

Marc Verschueren
Online Marketing & Sales Director at Happy Socks
1. Build Chatbot
2. Launch Campaigns
3. Engage Customers
4. Optimize Journey
Design and optimize your chatbot with Spectrm’s conversational marketing platform and customer success.

1. Design conversation
Create customer journeys in an intuitive conversation flow. No coding required.

2. Personalize recommendations
Use declared data to recommend relevant offers and info customers want.

3. Connect your CRM
Integrate your marketing stack to deliver seamless customer experience.
Launch and optimize your click-to-Messenger campaign on FB and Instagram with Facebook Business Manager.

Ad
Bot
Conversion
Leverage FB audiences you already have to target existing customers and prospects. Track conversions and optimize audience prospecting with declared data from your conversations in Messenger.
Audiences
- Custom audiences
- Lookalike audiences
- Saved audiences



Connect with your customers across paid social campaigns and organic entrypoints.
Instagram feed and stories ads, Facebook mobile and desktop ads, the website chat plugin and more.
Optimize your conversations and build more meaningful customer profiles.

1. Optimize performance
Optimize your conversations using detailed performance analytics.

2. Collect preferences
Build a meaningful customer profile with declared data from conversations.

3. Automate re-engagement
Personalize drip campaigns that show on your customer's phone lock-screen.
Connect with your customers now using social messaging.
Have conversations that convert at scale with Spectrm and Messenger.
Build stronger customer relationships.
Increase sales and lower acquisition costs.
Use declared data from conversations to recommend products that convert. Target more meaningful customer segments and improve your audience prospecting.