Customer Acquisition Archives

Karan Gupta: How to Build CRM That Will Scale Through Unification, Orchestration, and Personalization

Learn more from Karan Gupta, Head of Global CRM, about how you can build CRM that scales and effectively retain customers using messaging channels.

WhatsApp Business Statistics 2023: Why WhatsApp is a Must Have Channel for Consumer Brands

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Consumers increasingly prefer to engage with brands by messaging on WhatsApp. Here are the stats from 2022 showing why brands can’t ignore the channel.

Customer Acquisition Direct to Consumer e-commerce Performance Marketing WhatsApp

Here are the Top 3 Ways Respondents want Brands to Use Messaging (Based on Data)

Discover the top 3 ways customers want brands to use messaging.

Conversational AI Customer Acquisition Performance Marketing Personalized Marketing

Zero Party Data: Definition, Importance, and Marketing Benefits

zero party data zero vs first party data article

Learn about zero party data and its benefits for digital marketers!

Conversational AI Customer Acquisition data collection Personalized Marketing

Podcast Episode: Reach Personalization at Scale With Michael Brandt

Learn from Michael Brandt how you can reach personalization at scale with your brand.

Brand Marketing Customer Acquisition Performance Marketing Personalized Marketing

Combining Digital Acquisition Channels with Offline Experiences

Learn about the current state of digital marketing and how to build relationships with customers in 2022.

Conversational AI Customer Acquisition Performance Marketing Retail

How to Monetize Your Messaging Audience With Instagram Direct Message Automation

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You’ve invested a lot into Instagram as a marketing channel. See how you can monetize your messaging audience on the platform.

Conversational AI Customer Acquisition Instagram Personalized Marketing Social Media Marketing

Grow Your Audience on Instagram Messaging with Entry Points

Learn more about how you can grow and engage your audience on Instagram with entry points.

Conversational AI Customer Acquisition e-commerce Instagram

How to Grow Your Audience on WhatsApp with Entry Points

Dive deep into how you can grow your messaging audience on WhatsApp with paid, organic, owned and offline entry points.

Conversational AI Conversion Rate Optimization Customer Acquisition Personalized Marketing WhatsApp

How to Fight Rising Customer Acquisition Costs in the Holiday Season with Messaging Audiences

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Fighting rising customer acquisition costs in the holiday season is possible. Find out how to do it with messaging audiences!

Conversational AI Customer Acquisition e-commerce Facebook Messenger Social Media Marketing