Eight Sleep’s Abby Katz on Unlocking Emotional Loyalty
Eight Sleep’s Abby Katz on Unlocking Emotional Loyalty Apple Spotify Google YouTube PODCAST » EPISODE 53 Summary Max speaks with Abby Katz, Lifecycle Marketing Manager
Archives: Podcasts
Beiersdorf’s Axel Adida on Staying Relevant with Your Strategies, Skills, and Technologies
Max speaks with Axel Adida, Chief Digital Officer at Beiersdorf. They discuss how marketers need to be flexible “in mind and skills” with technological and customer behavior changes, especially when initiatives like cookie deprecation are shifting how to grab customer attention.
Hear.com’s Nadine Fuller on Nurture Customer Journeys and Quality of Life
Max speaks with Nadine Fuller, Sr. Director, CRM & Customer Activation at hear.com. They discuss hear.com’s strategy for communication that includes choosing the right content, channel, and timing.
StockX’s Jacob Fenton on Building Authentic and Organic Engagement
On this week’s episode, Jacob Fenton, VP Customer Experience at StockX, discusses how they’re using community platforms to interact with customers, alongside listening initiatives where they read between the lines to understand what their customers truly need.
Arktic’s Adalia Cuesta Bergstrom on the Best Ways to Design Chatbot Conversations
In this episode, previously recorded as a webinar, Spectrm’s Conversation Designer Esteban Gómez, speaks with Adalia Cuesta Bergstrom, Senior Conversational AI Designer at Arktic Business Consulting.
Portland Trail Blazers’s Kevin Kinghorn on Driving Fandom Through Authenticity and Consistency
Learn from Portland Trail Blazers’ Kevin Kinghorn how you can drive a fandom through authenticity and consistency.
Anywhere Real Estate’s David Marine on Continuing the Legacy of Ingenuity at Coldwell Banker
Learn more from Anywhere Real Estate’s David Marine on his career at Coldwell Banker and how he continues the legacy of ingenuity.
General Mills’ Jay Picconatto on Better Ways to Collect and Use Data to Personalize Customer Experiences
Learn Jay Picconatto’s pro tips on how to collect and use data to personalize customer experiences.
Blinkist’s Jelena Zbijowski on How Subscription Businesses Can Succeed in CRM
Find out more on how subscription businesses can succeed in CRM from Blinkist’s Jelena Zbijowski.
Consumer Cellular’s Chase Young on Cultivating Personal Connections Through Unique Channels
Learn more from Consumer Cellular’s Chase Young on how to cultivate personal connections through unique channels.