How To
How to Fight Rising Customer Acquisition Costs in the Holiday Season with Messaging Audiences
Fighting rising customer acquisition costs in the holiday season is possible. Find out how to do it with messaging audiences!
Category: How To
How To
Conversational Commerce Platform in 2022: How to Choose the Right One for Your Business
Learn more about how to choose the right conversational commerce platform for your business!
How To
How Automotive Chatbots Are Bringing the Car Dealership Experience Online
Here is how Ford and Renault, some of the biggest automotive brands, are leveraging marketing chatbots to engage their audience.
How To
How to Improve Digital Communication With Customers to Drive Growth
Times have changed. Here’s how to improve your digital communication with customers to grow faster.
How To
How Marketers Can Increase ROI Using Customer Intent Data from Chatbots
Learn how to leverage customer intent data from chatbots to deeper understand customers and drive sales.
How To
A Deep Dive on Domain-Specific NLP and Generative Adversarial Networks
Domain-specific NLP and generative adversarial networks can help drive revenue and offer personalization at scale.
How To
How to Leverage Facebook Messenger Bots for Your Brand Marketing Strategy
Facebook Messenger chatbots built with Spectrm offer numerous ways to strengthen your brand and create an effective brand marketing strategy.
How To
How to Use Facebook Messenger for Business to Drive Sales & Increase ROI
Learn how Spectrm chatbots can be used on Facebook Messenger to acquire new customers, increase conversions and improve ROI.
Best Practices
4 Key Principles For Improving Cross-Channel Branding
Learn how to leverage conversational marketing to improve cross-channel branding for better marketing performance.
How To
How to Create a Declared Data Strategy For Business Development
Learn how to use declared data from chatbots to support business development goals.